Eukanuba World Challenge: The “Best of the Best” coming to Europe
The organisers of the Eukanuba World Challenge (EWC) have announced the decision
to bring the 2014 EWC Finals to Europe. This year’s “Best of the Best” competition
will be held at the ‘Amsterdam Winner Show’ (13-14 December 2014) in the Netherlands.
The idea of hosting the EWC Finals one day also in Europe has been discussed since
the early times of the Competition. For the past seven years selection of the world’s
most beautiful dog has been embedded in the programme of the ‘American Kennel Club
National Championships’. In alignment with the American Kennel Club, the FCI and
The Kennel Club it has been decided that now is the right time for a change.
José-Luis Ibáñez, Commercial Leader Eukanuba Breeder & Vet Business for Europe and
EWC Show Chair, stated: “Clearly, this marks the start of a new era in the long
success story of the Challenge – but it’s the best possible decision under the current
circumstances of the pending changes to Eukanuba brand ownership. What will not
change though is the core idea of EWC which is bringing together top winning dogs
from around the globe in one competition.”
“Having said that, at this point we would like to explicitly express our gratitude
to AKC for all their support to EWC over the years and with this decision now. Since
the premiere in 2007 the AKC National Championships have been the perfect setting
for the World Challenge providing the stage needed to grow the fame of the Competition
year by year to what makes it today one of the most coveted titles in the calendar
of international confirmation shows”, emphasised José-Luis Ibáñez.
Also this year EWC will offer 40 plus slots to Kennel Clubs and BIS winners at major
international shows*. The EWC Winner will be awarded prize money of EUR 7,500 plus
EUR 3,500 to its nominating KC. First Runner-up and 3rd place will win EUR 2,500
and Euro 1,500 respectively. José-Luis Ibáñez: “Despite the change in location the
overall concept of EWC- lining-up the world’s “Best of the Best” dogs- will remain
unchanged. Obviously, slight adaptations in execution might be necessary – contestants
should keep an eye on the EWC website and Facebook page.”
Rafael de Santiago, President of FCI, commented: “While sadly the established tradition
of having the Finals in the US will come to an end, likewise FCI and the global
breeder community feel reassured to see that the idea of EWC will live on. Amsterdam
is a great choice as the city is an attractive destination located in the heart
of Europe. Combined with the ‘Amsterdam Winner Show’, the EWC Finals will make for
an extraordinary show highlight right at the end of the season.”
Gerard Jipping, President of the Dutch Kennel Club (‘Raad van Beheer’): “I feel
very honoured that the EWC will be organised in connection with the famous Amsterdam
Winner Show. The Netherlands has a strong and old tradition in breeding and showing
dogs. Not the least, the Netherlands is one of the founding members of FCI, the
World Dog Organisation. No question, the Dutch Kennel Club will provide a first
class organisation to EWC. Rony Doedijns, the Director of the Dutch Kennel Club
and former Chairman of the Amsterdam Winner Show, will be the coordinator. We look
forward to meet dog lovers from all over the world in December in Amsterdam for
the EWC Finals and the Amsterdam Winner show.”
As foreseen, the usual EWC qualifying event for dogs from European countries not
having direct access to the Finals will be run during the FCI European Section Show
in Brno, CZ, (23-26 October). Out of the ca. 20 dogs invited the two best will qualify
for the Amsterdam EWC Finals.
* Terms & Conditions apply. Cf. Eukanuba World Challenge website (http://www.eukanuba.co.uk/world-challenge)
for details and latest updates.
Lars Ortlieb
Communications Mgr Pet Care RBU EMEA & Asia